How much does a creator make from 1,000 views?
On some platforms, about 40 cents. Meanwhile advertisers and sponsors can pay $7, $10, even $15 per thousand views, and platforms can bring in far more. Kai breaks down the gap between what the platform makes and what the people who come up with the ideas, film and edit actually take home.
The Conversation is a Savrli Network original: Savrli founder Kai Lee in conversation with Seranie Manoogian.
Up Next in Season 1
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The Conversation · Ep. 05 · A Million...
Everybody talks about the creator economy. But is it actually working for most creators?
Kai says it's working, just not for everybody. Some creators make incredible money, while thousands of talented people make almost nothing. We told everyone they could become a creator, but never built enoug...
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The Conversation · Ep. 06 · Don't Bui...
Are creators too dependent on Instagram, TikTok, YouTube and their algorithms?
Kai says there's nothing wrong with those platforms. They've created huge opportunities and real brand awareness. The problem comes when your entire business depends on one of them. One stream of revenue on one platfo...
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The Conversation · Ep. 07 · What's Mi...
What's missing from food entertainment today?
Kai says most of it is produced. You're shown what someone else wants you to see. As a chef, he used to watch food TV nonstop, until he couldn't anymore. On Savrli Network you search, explore and find your own thing, from real people cooking real foo...